Getting Started with PR 101
Section 1: What is PR and Why Do I Need It?
Section 2: What's Your Message and Your Plan?
Section 3: How to Earn Media Part 1
Section 4: How to Earn Media Part 2
Section 5: How to Leverage Social Media
Section 6: Who Do You Know? The Power of Relationships
Section 7: How to Talk About Yourself Without Talking About Yourself
A Final Lesson
Bonus Video: PR 101 Case Study
